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Why You Should Attend Paylink MSME Digital Bootcamp Finale!

The last train is set to move! Are you ready? The third and last session of the Google-supported Paylink MSME Digital Bootcamp for micro, small and medium enterprises in Nigeria is set for May 20th, 2021. It is in continuation of the first and second in the series which held on March 24th and April […]

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7 Email Marketing Tips you Need to Sell

“All I need to increase brand awareness and sales is simply to send mails every day of the week.” – Lori iro! “I work in my church’s finance department. I can ask Sister Blessing to send me the email addresses of our church members so I can advertise my product.” – Iro po! “I will […]

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Missed the first session of Paylink MSME Bootcamp? Here is another chance!

The stage is now set for the second session of the Paylink MSME Digital Bootcamp for micro, small and medium enterprises in Nigeria to harness the opportunity to scale and garner relevant skills that will position them for growth. The training, which is an offshoot of the Google Digital Skills Africa programme for existing and […]

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Why your business needs to go cashless

Life is in a constant flux! And as an entrepreneur, you must pay attention to the ever-changing dynamics and trends in global and local business operation. One of those crucial trends is the rapid growth in the adoption of non-cash-based options for payments. More and more customers are going cashless! This is driven by the […]

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Attend the Paylink MSME Digital BootCamp powered by Google

Paylink, in partnership with Google, is organising a digital bootcamp to equip micro, small and medium enterprises (MSMEs) with relevant digital skills required to scale their businesses and reposition for growth. The virtual Digital Business Bootcamp is for both online and offline merchants. In partnership with Google, the MSME Digital Masterclass whose objective is skill […]

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How to tell compelling brand stories on social media

In 2020, there were 3.6 billion social media users worldwide! Nigeria alone had more than 25 million of this number. That is a world of possibilities – too huge to be ignored! Overlooking the potential of social media and its impact on your business in this age might be similar to committing oneself to the […]

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8 Social Media Marketing Tips for your Business

Indeed, times have changed. Once upon a time, the only way to shop was to visit an open market where you would move from one store to another to get the perfect fit at the best price. Today, with the increased adoption of social media and other business technology tools, the marketplace is both in […]

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Healthy Business Habits to Excel in 2021

Got plans to scale your business and win big this year?
Here are some healthy habits you should adopt to fulfil your potentials and guarantee long-term success…

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7 Small Businesses you can do in 2021 with less than 100k

Although Rome was not built in a day, you can lay the foundation of your own “Rome” today. As the saying goes, every big thing has a beginning – which sometimes could be small. However, whatever your ambitions in business might be and regardless of the economic situation in the country, you can start an […]

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Be like Tolu! Creatively get ‘dashed’ money this festive season

You are likely one of those people that practise and practise before they can ask anyone for money when you need a little lift. Even on top all the practise sef, you go still fall hand big time! It does not matter if it is a family member or a friend in the abroad you […]