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Why You Should Attend Paylink MSME Digital Bootcamp Finale!

The last train is set to move! Are you ready? The third and last session of the Google-supported Paylink MSME Digital Bootcamp for micro, small and medium enterprises in Nigeria is set for May 20th, 2021. It is in continuation of the first and second in the series which held on March 24th and April […]

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7 Email Marketing Tips you Need to Sell

“All I need to increase brand awareness and sales is simply to send mails every day of the week.” – Lori iro! “I work in my church’s finance department. I can ask Sister Blessing to send me the email addresses of our church members so I can advertise my product.” – Iro po! “I will […]

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Missed the first session of Paylink MSME Bootcamp? Here is another chance!

The stage is now set for the second session of the Paylink MSME Digital Bootcamp for micro, small and medium enterprises in Nigeria to harness the opportunity to scale and garner relevant skills that will position them for growth. The training, which is an offshoot of the Google Digital Skills Africa programme for existing and […]

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Why your business needs to go cashless

Life is in a constant flux! And as an entrepreneur, you must pay attention to the ever-changing dynamics and trends in global and local business operation. One of those crucial trends is the rapid growth in the adoption of non-cash-based options for payments. More and more customers are going cashless! This is driven by the […]

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Attend the Paylink MSME Digital BootCamp powered by Google

Paylink, in partnership with Google, is organising a digital bootcamp to equip micro, small and medium enterprises (MSMEs) with relevant digital skills required to scale their businesses and reposition for growth. The virtual Digital Business Bootcamp is for both online and offline merchants. In partnership with Google, the MSME Digital Masterclass whose objective is skill […]

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How to tell compelling brand stories on social media

In 2020, there were 3.6 billion social media users worldwide! Nigeria alone had more than 25 million of this number. That is a world of possibilities – too huge to be ignored! Overlooking the potential of social media and its impact on your business in this age might be similar to committing oneself to the […]

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8 Social Media Marketing Tips for your Business

Indeed, times have changed. Once upon a time, the only way to shop was to visit an open market where you would move from one store to another to get the perfect fit at the best price. Today, with the increased adoption of social media and other business technology tools, the marketplace is both in […]

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Healthy Business Habits to Excel in 2021

Got plans to scale your business and win big this year?
Here are some healthy habits you should adopt to fulfil your potentials and guarantee long-term success…

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7 Small Businesses you can do in 2021 with less than 100k

Although Rome was not built in a day, you can lay the foundation of your own “Rome” today. As the saying goes, every big thing has a beginning – which sometimes could be small. However, whatever your ambitions in business might be and regardless of the economic situation in the country, you can start an […]

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Be like Tolu! Creatively get ‘dashed’ money this festive season

You are likely one of those people that practise and practise before they can ask anyone for money when you need a little lift. Even on top all the practise sef, you go still fall hand big time! It does not matter if it is a family member or a friend in the abroad you […]

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Thinking of a funfilled December? You should do these!

Yeah! It is December again! For once, let’s put aside the troubles of 2020 and talk about something fun. Shall we? Funfilled or Detty December – that fun way to unwind after the stress of the year. It could be through an event or a series of events. Depending on your budget, you can line […]

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What your business must do ahead of 2021

No matter how the year may have been for you and your business, it is time to look ahead. While you may be unable to prepare for everything, these few tips can help you put your best foot forward as you get set to step into the all-new 2021

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7 +1 amazing payment options your customers can enjoy on Paylink

Wait! Do you own a business and intend to keep credit alerts rolling in while maintaining the smile on your customers’ faces because paying you is easier than ABC? Then, don’t scroll past this post; we’ve got amazing news for you!   Before we begin, let’s take you down memory lane… or should we say, […]

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Paylink sponsors UI SME Fair, provides digital empowerment

Paylink, an e-commerce platform that empowers businesses to showcase their products and services online and get paid instantly, has partnered with the University of Ibadan to sponsor the premier institution’s Small and Medium-scale Enterprise Fair (UI SME Fair) which would hold at the International Conference Centre of the university on Thursday, November 12, 2020. This […]

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Get your Money without Worries!

Getting your money from a friend you lent some bucks or from a customer who’s not paying for products or services you already provided can be really frustrating. No matter who is concerned, you have an obligation and in fact a right to collect the money you’re owed. It is however important that you maintain […]

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5 Practical Tips to Better Manage your Business Finances

COVID-19 has brought significant changes to business operations including the process of prospecting, selling and receiving payments. The capacity of businesses to efficiently manage their finances would now be a major differentiator between success and failure. As a small business owner, you must therefore better plan, organise and monitor your financial resources in order to […]

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Influencer Marketing: The New Path to Fundraising

Fundraising has risen beyond the traditional method of physically gathering people in one space, explaining your cause and having them contribute there and then in cash. Leveraging technology, anyone can now be part of a fundraising activity from wherever they are and this has greatly increased the chances of success in achieving the goals of […]